Skip to main content

Wait For

Wait for workflow node

Updated this week

The Wait For block allows you to pause a workflow until a specific day and time before continuing to the next step. This ensures contacts move forward only when the configured timing conditions are met.



Configuration Options

When configuring a Wait For block, you can set:

  1. Days of the Week

    • Select one or more days when the workflow can advance.

    • By default, all seven days are enabled.

    • You can narrow this down (for example, weekdays only).

  2. Time of Day

    • At: Specify a single exact time (e.g., 12:00 PM).

    • Between: Define a time window (e.g., 12:00 PM–12:15 PM).

      • The system will randomly distribute contacts within this time window to reduce sending spikes and improve deliverability.

      • Useful for sending large campaigns where even distribution matters.

  3. Time Zone

    • Recipient’s Time Zone with Fallback

      • Uses the recipient’s local time zone if available.

      • Falls back to a default custom zone if the recipient’s zone is unknown.

      • Ensures consistent local delivery (for example, all recipients get the email at noon their time).

    • Custom Time Zone

      • Applies a single fixed time zone for all contacts (e.g., America/New_York).

      • Useful when actions are tied to team schedules or a global event time.



Example Use Cases

  • Precise Send: Wait until 9:00 AM (recipient’s local time) on weekdays to deliver a nurture email.

  • Smoothed Delivery: Wait between 10:00 AM–10:30 AM (recipient’s local time) to send campaign emails without overwhelming servers.

  • Operational Task: Wait until Monday at 8:00 AM EST to trigger a Slack message for the sales team.

  • Event Reminder: Wait until the day before an event at 3:00 PM (recipient’s time zone) to send reminders.



Behavior in Workflows

  • Contacts are held at this step until both the day and time conditions are satisfied.

  • If a contact enters after the specified time window, they are held until the next available valid day and time.

  • The “Between” option introduces controlled randomness, ensuring smoother message delivery during peak send times.


Did this answer your question?